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Friday, December 10, 2010

Digicel will 'light up' New Kingston

Jamaica's leading mobile and broadband provider, Digicel, is continuing to spread the joy and festivity of the season around the island. This time, the stop is in the business district of New Kingston. For the second year, Digicel will be sponsoring the popular tree-lighting ceremony and Grand Market to be held this Saturday on Knutsford Boulevards, beginning at 10 a.m

With over 10 years of existence, the tree-lighting ceremony has been a staple for the New Kingston business district, the organiser, the New Kingston Civic Association, is proud of this year's offerings as it proves to be bigger and even better with the activities that have been planned and the support of its main sponsor, telecommunications giant Digicel. There will be a massive Christmas gifts village, including over 45 booths with vendors showcasing their many different wares. In addition to their sponsorship, Digicel will be treating more than 30 children from the Walkers Place of Safety, a children's home located in the Corporate Area. The children will be transported to the venue with a special greeting by Santa and his elves. They will be given Christmas gifts and get a chance to watch the entire show from a specially designated area. "Digicel is happy to be partnering with the New Kingston Civic Association for the second year as we 'light up' the New Kingston 'Hip Strip'. With all the talk about Digicel moving downtown, we are still operating from our head offices in New Kingston and also have a few dealer stores in the vicinity and so, as corporate citizens, it is only fitting that we would opt to be on board for yet a second time to sponsor this event. We encourage Jamaicans to come out from in the day to get an early opportunity to get some of their Christmas shopping out of the way, Grand Market style, and we are happy to announce that Jah Cure has been added to the artiste line-up and we expect the concert to be electrifying," said Donovan White, head of marketing at Digicel Jamaica. tree-lighting ceremony This year's tree-lighting ceremony and Grand Market is expected to exciting and the night will culminate with an explosive Digicel Loaded Video Light stage show featuring other artistes like Lovindeer, Dalton Harris, The University Singers, The military band and others. "We are happy to have Digicel on board as sponsor for the second time, we look forward to an enjoyable day and evening with the Grand Market, tree-lighting and 'loaded' concert and we also look forward to everyone coming out and enjoying themselves as this is truly a beautiful start to the Christmas season." closed Dayton Wood, general manager at the New Kingston Civic Association. Digicel will be lighting up Jamaica with a series of tree- lighting ceremonies and Christmas treats. The New Kingston tree-lighting ceremony and Grand Market is the third such sponsored event for the telecoms company, with plans to have an additional nine in the Caribbean's largest city - Portmore and also in Montego Bay. This Sunday, December 12 , the annual Portmore tree-lighting ceremony will be held at the Edgewater Roundabout and will feature the likes of veteran reggae artistes Freddie McGregor, Digicel's brand ambassador I-Octane, violinist Jessica Yap and many more..


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